Rodan + Fields



As a Social Creative on McCann New York’s social team I was asked to create a series of organic social posts to tease, gauge excitement and set the tone for Rodan + Fields Pure C product line. 

Our work earned 2.6× more likes on average than the neighboring posts in their respective Instagram grid rows, with individual lifts of 3.5× and 2.2×.

Agency: McCann NY
Social Creative Director: Michael Quick
Director: Michael Quick
DP: Ian Hurdle
AD: Erik Bagger
Editor: Michael Quick
Producer: Taylor Ruthazer

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